FirstDraft Get a free draft
Windsor, Ontario · websites, apps, video, brand

See your new website before you pay for it.

We build a working first draft of your site, for free, and send you the link. If you want it finished, you get one fixed price in writing. If you don't, you owe nothing.

The finished Embrace website: a large headline reading Your family's health, organized, beside an iPhone showing the app
Before · the template it launched with After · the draft, now live
Embrace, a family health app for iPhone. Left is the builder template it started with. Right is the draft we made for it, which became the live site at embracehealthapp.com. drag to compare
The deal

You pay after you've seen it. Never before.

Agencies bill you to find out what they'd make. We make it first. The draft is our sales pitch, so it has to be good enough to sell itself.

A working first draftReal pages you can click through, on your phone, within the week.$0
Changes to the draftTear it apart or ask for a different direction. One more free swing if it's a miss.$0
Walking awayNo kill fee, no invoice, no follow-up calls.$0
Cost to see your website$0
If you say yesOne written quote before any money moves. We finish the draft, hand over every file, and you own all of it.Fixed pricequoted with the draft
How it works

Three steps. You do the first one.

STEP 1 · YOU

Tell us your business name.

One email or a twenty-minute call. Plain language is perfect. We'll find your menu, your hours, your reviews, and your story ourselves.

Takes you 30 seconds
STEP 2 · US

We build v0 and send you a link.

Actual pages with your real menu, prices, hours, and photos. It works on a phone. You can send it to your spouse for a second opinion.

Days, not weeks
STEP 3 · YOU

Say yes, say no, or say "closer".

Yes means one fixed quote and we finish it. No means we part ways with nothing owed. Closer means one more free draft in a new direction.

Your call, no pressure
What we build

Websites first. Then whatever the website needs.

Every project is built from scratch around your business. No templates, no handoffs, no "that's a different department."

  • WebsitesFast, modern, built to bring people through the door. Easy to update.
  • Email at your own domainhello@yourbusiness.ca instead of a Gmail address on the sign.
  • Online ordering and bookingPickup orders, appointments, pre-orders for the holiday rush.
  • Apps and customer portalsiOS apps and tools shaped to how your business actually runs.
  • Video and adsShort clips for Facebook and Instagram, cut to keep attention.
  • Logos and brandAn identity with a point of view, made for your business alone.

We're a small studio in Windsor. We've shipped apps to the App Store, built sites that people actually use, and watched too many good local businesses get quoted five figures for a website by people who never walked through their door.

So the order is reversed. We build it first. You look at it on your phone, on your own time, and you decide with the thing in front of you. If it isn't right, we shake hands and you've lost nothing. If it is, you'll know the exact price before a dollar moves.

FIRST DRAFT STUDIOS · WINDSOR, ON
Questions

What's the catch?

Why would you work for free?+

We only get paid when a draft turns into a finished project, so every draft has to be good enough to sell itself. The free draft replaces the proposals, decks, and discovery invoices other shops charge you to sit through.

What does the free draft actually include?+

Something real. Working pages with your menu, prices, hours, photos, and reviews already in them. Enough that you can judge it with your own eyes instead of imagining it from a document.

What happens if I don't like it?+

Tell us. Either we take one more free swing in a different direction, or we part ways. There is no invoice, no kill fee, and no pressure. The draft stays ours; your business stays yours.

How much does the finished version cost?+

It depends on the project, and you'll know the exact number before committing. Every quote is fixed and in writing. Because we run a small studio with modern tools and no account managers, the number is consistently well under agency rates for the same work.

What does it cost to keep it running?+

Very little. Your domain name is about $15 a year. Hosting for a site like the ones above is free. Email at your own domain can be free too. We set it all up in your name so nothing depends on us.

Who owns the finished work?+

You do. Source files, code, domain, accounts, everything. No hosting lock-in and no licensing scheme that rents you your own website.

Start here

Type your business name. That's the whole form.

We'll reply within one business day, and you'll be looking at your first draft within the week.

no deposit · no contract · no sales calls unless you want one